Bidding for Prosperity: Sarovar’s Laddoo Auction Extravaganza
“The Ganesh festival which is celebrated with much pomp and splendour now has a special custom, ‘laddu auction’ which has gained in popularity over the years. It is believed that getting the laddu will bring success and prosperity to the bidders’ life in all the aspects including business growth, agriculture yield and good health. Hence, many devotees take part in the auction before the idol emersion.
Sarovar’s Laddoo Auction event unfolds on the 6th Day of celebrations, following the final pooja—a grand affair exclusively for the residents of Sarovar. Here, the air is filled with excitement and anticipation as we come together to bid for these sacred laddoos, which are believed to carry the blessings of Lord Ganesha himself.
This tradition isn’t just about acquiring a sweet delicacy; it’s about embracing a symbol of success and prosperity. Each bid represents a heartfelt desire for growth, well-being, and abundance. As we engage in this spirited auction, we bond over shared hopes and aspirations, fostering a sense of unity and camaraderie among our community.
Over the last decade, we’ve witnessed bids reaching INR 4,00,000—an embodiment of the faith and fervor our residents hold for this tradition. Join us as we create an evening of excitement, friendly competition, and the joy of connecting with fellow residents. The Laddoo Auction is more than an event; it’s a celebration of faith, prosperity, and the shared spirit that makes Sarovar truly special.”